Latest IT News and Information

We've recently Search Engine Optimised (SEO) a number of our clients sites. But what does this mean? Everyone is talking about SEO but what does it mean for you? Well SEO translates into more hits on your website. But if done properly then "SEO translates into more appropriate hits on your website", which means better client conversion. The site www.jowaddell.co.uk is a good example. We have optimised her site for her business speciality, treating PTSD, and another example is www.nickkemp.com where we have updated the site content to reflect his growing business into Manchester. When you look at these sites see how many of the ways we have achieved this you can spot.

So what approaches do successful businesses take:

• They are proactively updating the content on their sites to maintain a good search engine rankings.
• They use an SEO Level II approach at least once a year to stay ahead in a changing competative market.
• As their business develops they reflect these changes by making small incremental updates to their sites, adding new pages, images, media and content.

We're pleased to announce the creation of another Spartplugin which can be added to our clients sites. This one is called "Sparttestimonials" and as it's name suggests it allows you to add testimonials to your site dynamically.

1. Login to your website
2. Add the testimonial using our easy to fill in form.
3. You can even add a video or an image
4. Hit the publish button.

Testimonials are a great convincer for prospective clients, the more you have the more it demonstrates the benefits of your service/products. Because the Sparttestimonials plugin allows you to upload videos and images then your testimonials will have more gravitas. When people watch a video testimonial or see a scanned hand written testimonial they think to themselves "this is a genuine testimonial!".

We've had great feedback and response from our "Art of Good Fortune In Business" event which we co-hosted with Nick Kemp Training. The course was attended by a range of business people from varying sectors, from sole traders to company directors.

During the course, Mr Zaretti, the founder of Sparticle Limited shared some trade secrets on how to carry out effective "social media marketing campaigns" as well as a proven IT strategies for building client bases and improving Return On Investment (ROI) for businesses by using IT effectively. Nick Kemp brought years of sales and business training to the table and showed powerful techniques and attitutedes to help companies effectively generate new leads and market themselves better.

Delegates were given an insight into how Sparticle Limiteds existing clients are already using tools like our spartpress blog publishing tool or our online Spartmail email campaign management tool to increase website traffic by over 500%!

If you would like to know more then simply contact us here and to find out about our next training seminar then simply subscribe to our no-nonesense mailing list (see the button at the bottom left of any page on this site)

I will be co-hosting a 1 day business seminar in Leeds, UK on Saturday 6th Feb at the Queens Hotel. This is for business people who want to learn more about how to use their websites, social media marketing and multimedia to promote and grow their business. I'll be sharing my experiences of helping businesses grow and talking about those factors that promote success and also my observations of what holds people back.

There are now only a few tickets left so for those of you that could do with improving your strategies and finding new ways of generating business then come along. It promises to be a very valuable seminar!

Here's the details for the event:

The Art of Good Fortune for Business, 6th Feb 2010

Nick Kemp's "Stories from the Outside Inn" website is built and hosted by Sparticle Limited and makes extensive use of our spartav audio visual galleries and spartusers members only modules to provide images, audio and mpeg video streams to clients who are registered on the site. It's a great example of the spartmodules in use. To find out more about the Stories From the Outside Inn project visit the website.

Nick Kemp's quote when he saw the latest addition to the site was "Brilliant" - another happy customer.