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It's a Fact... Websites can Save Your Business Money!
Friday 3rd September 2010
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Socitm, an association for ICT professionals in Local Government released information yesterday about the impact of ICT in saving money when handling customer enquiries. "Data from the Channel Value Benchmarking service puts the comparative cost to councils per enquiry at £7.40 for face-to-face, £2.90 for the telephone and just £0.32 for web enquiries...." The article then says that because councils are not investing in the internet enough they are not satisfying their customers... "Information from Socitm's Better connected survey suggests under-investment in the web is the cause of its current low performance and this needs to change. Investment in the web that will reap significant returns because of the potential to reduce the cost of meeting customer enquiries"... That's an estimated saving of about 95% comparing face to face with online enquiries and a saving of approximately 89% compared to telephone enquiries! It's nice to see some real figures to back up a principal we've been promoting for years. This is why we developed the SpartFAQ website plugin, which provides our clients with a way of easily publishing FAQs that can have text, images and even video. FAQs which stand for Frequently Asked Questions, are a great way of saving money by providing the answers to questions your clients regularly ask. This means your staff don't have to spend their time and your money answering those questions on the phone, face to face or by email. Just another example of how our SpartPlugins help your business to be even more successful. For full details read the original article here. |
Add a comment | Posted by Mark Zaretti at 16:39
'Social Networking - Making it work' - Business Forum
Thursday 26th August 2010
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The next Business Forum meeting will be held at the Hall Place on Tuesday 14th September 2010 commencing with networking, breakfast and coffee at 7.45 hrs (finishing approximately 10.30 hrs) and we invite you to join us. The cost of the event is £10 payable by cheque or cash on the day.
This session will be all about interaction so please come along prepared to share your own experiences with the group. Your facilitators will be Sharon Wilding from The Purple Edge Marketing, who is also a very active member of and presenter for the Chartered Institute of Marketing (CIM), and Mark Zaretti, Director of Sparticle Limited, specialist in successful online marketing strategies for businesses. |
Add a comment | Posted by Ash Bostock at 12:26
Online Marketing & Social Networking Workshop Reviewed in Poland
Wednesday 14th July 2010
![]() In June, we presented a workshop in Poland where Director Mark Zaretti addressed a forum of professionals, SMEs and sole traders and provided insights and training into how to use professional websites as part of a wider online marketing strategy. Bartek Popiel, one of the delegates and a lifestyle coach working in Warsaw has provided feedback and a review which you can find in Polish here: Bartek Popiel reviews Sparticle Limited's Business Training. |
Add a comment | Posted by Mark Zaretti at 12:05
Migrating and updating an Existing Website
Friday 2nd July 2010
We were recently contacted by the director of Independent Pharma Consultants (IPC) and asked if we could improve their established website. We have many years of experience at migrating and improving existing websites. Here are some of the things we improved:
The whole process only took a few days and we worked collaboratively with their own in-house designers. |
Add a comment | Posted by Mark Zaretti at 15:38
Mark Zaretti, Presents on Social Networking for Businesses in Canterbury, Kent
Thursday 1st July 2010
![]() I'm really pleased to let you know that I'll be co-hosting a business training seminar on the 6th July from 07:45 till 10:30 at Canterbury Christ Church University's Hall Place Business Centre in Canterbury, Kent. With co-presenter Sharon Wilding from Purple Edge Marketing, we'll be looking at the opportinities that social networking sites such as Twitter and Facebook present to businesses and helping you to answer the question "Is it for you?" |
Add a comment | Posted by Mark Zaretti at 19:03
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Mark Zaretti - 3rd September 2010 at 16:39
Ash Bostock - 26th August 2010 at 12:26
Mark Zaretti - 14th July 2010 at 12:05
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